Seed to Stem

Branding project for a freelance class I was enrolled in from August-December of 2020. The plant boutique "Seed to Stem" in Worcester, MA was my imagined client and I went through a multi-week transformation of their brand and look. I wanted to dive into their focus of plants and crystals but combine them into one symbol for a unique logo. Scroll through to take a peek at the moodboard and additional assets I created for the brand!